Brattleboro, VT, January 2003 — The latest market research data shows that New Chapter, Inc. (Brattleboro, Vermont) is the leading seller of women’s multi-vitamins and herbal supplements in the natural products industry. According to the research, New Chapter’s Estrotone^® softgel capsules are ranked #1 in sales of herbal supplements to women and their EveryWoman^® brand is the highest selling women’s multivitamin in the natural products industry. The data, for the twelve-month period ending October, 2002, is provided by San Francisco-based SPINS, the leading provider of marketing information to the natural products industry. SPINS tracks sales in Natural Products Supermarkets, regional chains and independent retailers.

SPINS data for the same 12-month period also shows that New Chapter’s Prostate 5LX^® softgel capsules are ranked #1 in men’s herbal product sales. The company is ranked #3 overall in the men’s herbal supplement category. New Chapter’s Zyflamend^®, the premier herbal COX-2 inhibiting formulation, is the only herbal product ranked in the top ten in the Glucosamine/Chondroitin category. “We have featured New Chapter in our stores as the recommended supplement brand to all our consumers for the last 4 years because their core value of Whole Food nutrients reflects the ideals of my best customers,” said Rob Auerback, owner of Rainbow Blossom in Louisville, KY. “The clinical studies on Host Defense, Zyflamend and Probiotic Nutrients has added a new depth to consumer acceptance and the science has inspired my staff to suggest the appropriate New Chapter programs with renewed confidence. My supplement sales and profits are up 40%, because of the New Chapter program.”

New Chapter is headquartered in Brattleboro, VT and Santa Ynez des Peñas Blancas, Costa Rica, where it grows organic ginger and turmeric in the rainforest. New Chapter’s organic farm in Costa Rica is located near the Arenal Volcano and the Children’s International Rainforest, and the farm has been recognized as a world model for sustainable organic rainforest agriculture. Since 1982, New Chapter, Inc. has created more than 90 high quality vitamin and herbal dietary supplements that are sold at thousands of natural food stores and groceries throughout the country. New Chapter Probiotic Vitamins and Minerals are 100% whole-food cultured, vegetarian and contain no added sucrose, preservatives or artificial colors and flavorings. Every New Chapter Probiotic Nutrient is cultured in non-GMO organic soy.

For further information about New Chapter, contact Dean Draznin Communications, 641-472-2257 or 561-445-8715, or visit New Chapter’s website at http://www.new-chapter.com.