Get The Whole Truth: New Chapter Whole-Food Targeted Nutrients

Many people seek out specific nutrients to address specific areas of health. Perhaps your doctor has told you that you need more iron or Vitamin E. Maybe you’re interested in the immune support of Zinc or you’ve read about the benefits of CoQ10*.

We think that’s smart. Now, ask yourself:

Do I want to eat synthetic chemical isolates every day, or do I want to eat whole food? If you prefer the latter, you’re ready for New Chapter’s whole-food vitamins and minerals.

Whole Food, Not Chemical Isolates
Conventional vitamin and mineral supplements are not whole food. They’re actually chemical isolates – a synthetic “copy” of sorts that lacks the beneficial compounds found in nature. They aren’t recognized or absorbed by your body in the same way as whole food. It’s that simple.

Our Whole-Food Difference
All of New Chapter’s vitamins and minerals are whole-food nutrition. Cultured in probiotics, they are literally transformed into a whole-food complex rich with the thousands of phytonutrients and beneficial compounds found in nature’s whole foods.

A Food Supplement…Or Supplemental Food?
The real power of New Chapter’s whole-food targeted nutrients, from Every Woman®’s Iron Support to our Zinc Food Complex™, is that you get the full benefit of Nature’s wisdom. This is why we prefer to think of our vitamins and minerals as supplemental food, rather than a food supplement.

Made With Organic Ingredients
Many of New Chapter’s whole-food targeted nutrients are certified organic. The food ingredients are grown without the use of added chemical pesticides, herbicide residues or genetic engineering. We do this because we believe organic nutrition is better for people and better for the environment.

For a complete list of the organic foods in all of our products, click here.

Cultured in Vital Probiotics
All of New Chapter’s whole-food nutrients, from our C Food Complex™ to our E Food Complex™, are cultured in probiotics -- the healthy bacteria every human body needs. Found naturally in select foods such as yogurt, wine and sauerkraut, probiotics boost the immune system, increase nutrient absorption, improve vitamin synthesis, digestion, detoxification and protection from toxins*.

Nutrients Working Together
We also believe nutrients are best delivered as part of an entire nutritional complex, not as a stand-alone “magic bullet.” That’s why many of our vitamin and mineral supplements, like our Coenzyme B and CoQ10 Food Complexes™, are combined with organic superfoods, spices and herbal extracts that deliver the full spectrum of Nature’s benefits.