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Beauty inspired by Nature.™

Non-GMO Project Verified ingredients and clinically proven results create a New Chapter product that promotes a youthful appearance.*

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Experience Nature’s beauty results.

Feel confident that you’re choosing high quality, sustainably sourced ingredients. Our whole-food supplements feature superfood qualities with ingredients such as Aloe, Reishi, and rare plant-nutrient Astaxanthin. Help prevent cell damage from free radicals with powerful Astaxanthin* and ensure that your skin gets the care it deserves.

We deliver the Wisdom of Nature, backed by science.

Our carefully selected blend of herbs and vitamins offers the healing power of Nature, validated by experts. New Chapter products are responsibly sourced and meticulously manufactured to provide you with pure and potent ingredients. The youthful glow you’ve been after is within reach thanks to New Chapter beauty products.


What natural ingredients promote healthy hair, skin, and nails?

Nutrients such as Astaxanthin (Algae), Biotin, and Reishi promote healthy hair, skin, and nails.*

Your hair, skin, and nails are the outward reflection of what is going on inside your body, and a carefully selected blend of ingredients help to provide you with holistic wellness.

What is Keratin?

Keratin is a durable protein, supported by fermented Biotin, that promotes strong nails and healthy hair.*

What is Astaxanthin, and how does it support natural beauty?

Astaxanthin is a powerful plant-nutrient from organic, sunlight-activated Algae. It illuminates your beauty by activating energy at the cellular level and stimulates critical factors that revitalize your skin. Astaxanthin’s antioxidant action is more than 50x stronger at neutralizing harmful free radicals than Vitamin C and Beta Carotene. In sum, this plant-nutrient is clinically proven to reduce the appearance of fine lines and wrinkles, improve skin elasticity, and helps to maintain a youthful appearance.*

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