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Wellness, Well Done

A lot goes into crafting our supplements so your body can really absorb their natural goodness.

Our Values

Boost Your Immune Health

Power up your immune system with Mother Nature’s very best—natural superfoods.

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A Multi with Major Wellness Goals

Vitamins designed so your body actually absorbs the good stuff, and gentle even on an empty stomach.

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Your Foundation for Wellness

Reset your routine with Nature's Power Couple.

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Customer Favorites

Essentials, expertly crafted.

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Absorb the Good Stuff

We ferment our vitamins. We’re different that way. It helps your body recognize our vitamins as food so you absorb all the good, whole-food nutrients.

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The Magic in the Bottle

Shop pure ingredients—the highest quality we could find on Earth, sourced where they grow best.

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New Chapter's Plant Calcium ingredient, Red Marine Algae (Lithothamnion), for bone support
Turmeric, New Chapter's whole-food ingredient to support healthy inflammation response
Elderberry, a natural superfood ingredient in New Chapter immune support supplements
Wild-caught Alaskan Salmon, used in New Chapter's pure Fish Oil
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Inflammation

Unlock the power of plant antioxidants.

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Immune Support

Boost your immune system with superfoods.

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Prenatal & Postnatal

Key nutrients for a healthy mom and baby.

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Stress Support

Balance stress the natural way.

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Health Aging & Beauty

Give your body exactly what you need to feel your best.

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Women's Wellness

Feel the difference with our daily women’s regimen.

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White outline of whole Alaskan salmon. Decorative illustration.
White outline of whole Alaskan salmon. Decorative illustration.