Cookie Policy

New Chapter, Inc.
Cookie Policy

Last updated: April 13, 2022

 

Thank you for your interest in New Chapter, Inc (hereinafter, “New Chapter,” “we,” or “us”). New Chapter owns, licenses, and operates certain websites, applications and platforms (each a “Site”) that are primarily designed to sell certain products, goods, and services (collectively, the “Services”). This Cookie Policy explains our use of “cookies” and other tracking technologies, including, but not limited to, web beacons, pixels, clear gifs, and other similar technologies (collectively, “Cookies and Other Tracking Technologies”) that are employed on our Sites.

 

PLEASE READ THIS COOKIE POLICY CAREFULLY AS IT DESCRIBES YOUR RIGHTS, RESPONSIBILITIES, AND LIABILITIES. BY ACCESSING OR USING THE SITE, YOU ARE CONSENTING TO THE TERMS OF THIS COOKIE POLICY AND NEW CHAPTER’S TERMS & CONDITIONS AND PRIVACY POLICY, EACH BEING INCORPORATED INTO, AND FORMING AN INTEGRAL PART OF, THIS COOKIE POLICY. IF YOU DO NOT AGREE WITH THIS COOKIE POLICY AND NEW CHAPTER’S TERMS & CONDITIONS AND PRIVACY POLICY, YOU SHOULD NOT USE NEW CHAPTER’S SITES, AND YOU SHOULD LEAVE OUR WEBSITE IMMEDIATELY.

 

TO PREVENT NEW CHAPTER FROM USING CERTAIN COOKIES AND OTHER ONLINE TRACKING TECHNOLOGIES, YOU CAN CHANGE YOUR BROWSER SETTINGS IN ACCORDANCE WITH THE INSTRUCTIONS BELOW.

1. WHAT ARE COOKIES AND OTHER ONLINE TRACKING TECHNOLOGIES?

Cookies are small files that are downloaded to your device when you visit a website. The cookie then sends information back to the originating website on each subsequent visit, or to another website that recognizes that cookie. Other types of tracking technologies work similarly to cookies and place small data files on your devices or monitor your website activity to enable us to collect information about how you use our Sites. Accordingly, Cookies and Other Tracking Technologies allow our Sites to recognize your device and track your activities and preferences, thereby allowing you to navigate between pages efficiently and to generally improve the user experience. The information provided below about cookies also applies to the other tracking technologies referenced above (i.e., web beacons, pixels, clear gifs, and other similar technologies). You can find more information about cookies at www.allaboutcookies.org.

 

Cookies are often categorized by function. We use four types of cookies by function on our Sites:

 

NameDescription/Examples
Essential Cookies These are cookies that are strictly necessary for the functioning of a website or for performing services that an individual user has requested. For instance, these cookies are necessary to allow us to operate our Sites so you may access them as you have requested. These cookies let us recognize that you have created an account and have logged into that account to access the Sites. They also include cookies that enable us to remember your previous actions within the same browsing session.
Analytical/Performance Cookies These cookies collect information and statistics about how individuals use the Sites (e.g., which webpages or other portions of the Sites visitors go to most often). These cookies are used to improve how the Sites function.
Functional Cookies These cookies allow the Sites to remember choices users make and to provide enhanced, personalized features. For example, within our Sites, these cookies remember users’ language preferences.
Targeting/Advertising Cookies These cookies are used to deliver advertisements relevant to a specific user of the Sites. They remember that a user has visited a website and share this information with other organizations such as advertising vendors.

 

Cookies can also be categorized by how long they remain on your device and by who puts the cookie there. There are four broad categories of duration and placement cookies that we use on the Sites:

 

NameDescription/Examples
Persistent Cookies Persistent cookies remain on your device until deleted manually or automatically.
Session Cookies Session cookies remain on your device until you close your browser, at which time they are automatically deleted.
First-Party Cookies These cookies are placed by the party operating the website or service. For example, any cookies we place on your computer from our Sites are first-party cookies.
Third-Party Cookies These cookies are placed on a website or service by a party that does not own or operate the website or service.

2. HOW DO OUR SITES USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

We use Cookies and Other Tracking Technologies to identify you and your interests, to remember your preferences, to facilitate our marketing, and to track your use of our Sites. We also use Cookies and Other Tracking Technologies to control access to certain content on our Sites, to protect the integrity and security of the Sites, to process any requests that you make of us, and as otherwise set forth herein and in New Chapter’s Privacy Policy. To administer our Sites and for research purposes, New Chapter may, from time to time, contract with third-party service providers to track and analyze statistical usage and volume information from our Sites. These third-party service providers use persistent cookies to help us improve the user experience, manage the content on our Sites, and analyze how users navigate and utilize the Sites. The Cookies and Other Tracking Technologies we use on the Sites are as follows:

 

SourceExamplesDescriptionType
Google (e.g., Google Tag Manger, Double Click, AdSense) _ga
_gid
_gcl_au
test_cookie
We install cookies from Google to calculate Site visitors, session and campaign data, and to keep track of Site usage. We also set cookies from Google to determine if the end-user’s browser supports cookies. Analytics Function
Facebook _fbp
fr
We install cookies from Facebook to display advertisements when either on Facebook or on a digital platform powered by Facebook advertising. Advertisement Analytics
Attentive __attentive_cco
__attentive_id
__atuvc
_attn_
We install cookies from Attentive to assist in managing our mobile messaging programs. Advertisement Analytics
Bazaarvoice BVBRANDSID
BVBRANDID
BVID
BVSID
We install cookies from Bazaarvoice to assist us with Site analytics and end-user activity. Analytics
OneTrust OptanonConsent We install cookies from OneTrust to store details about the Site’s cookie category and check whether visitors have given or withdrawn consent from the use of each category. Necessary
Crazy Egg _CEFT
_ce.s
We install cookies from Crazy Egg to enable A/B performance testing. Analytics
Pinterest _pin_unauth This cookie is placed by Pinterest Tag when the user cannot be matched. It contains a unique UUID to group actions across pages. Advertisement
Yotpo _sp_id.4787
pixel
This cookie is set by Yotpo to generate analytics based on end-user engagement with the product reviews widget on our Site. Functional
Zendesk __zlcmid
rsci_vid
We install cookies from Zendesk to store the end-user’s identity across visits to the Site and their preference to disable our live chat feature. Functional
BigCommerce STORE_VISITOR
Shopper-Pref
og_session_id
og_autoship
fornax_anonymousId
We use BigCommerce as our e-commerce platform, and it installs cookies to operate our Site. Functional
Necessary
Analytics
Innovid trk We install cookies from Innovid to optimize ad relevance by collecting Site visitor data from multiple websites. Advertisement
Adobe Toolkit s_cc
aam_uuid
demdex
We install cookies from Adobe to assist with our Site forms and text. Functional
AWIN bld
aw_source
__fo_s
We install cookies from AWIN to assist with tracking and to provide Site journey tags and Device Fingerprinting. Functional
Analytics
The Trade Desk TDID
TDCPM
We install cookies from The Trade Desk to assist with our video marketing programs. Analytics
Advertisement
Amazon ad-id
ad-privacy
apay-session-set
We install cookies from Amazon to better enable our customers to use Amazon Pay for purchases. Functional
Advertisement

 

Google Ads and Analytics. We use “Google Analytics” to collect information about the use of our Sites. Google Analytics collects information such as how often users visit the Sites, what pages they visit when they do so, and what other sites they used prior to coming to the Sites. We use the information we get from Google Analytics only to improve our Sites. Google Analytics collects only the IP address assigned to your device on the date you visit our Sites rather than your name or other personal information. We do not combine the information collected through the use of Google Analytics with other personal information. Although Google Analytics plants a cookie on your web browser to identify you as a unique user the next time you visit our Sites, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to our Sites is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can prevent Google Analytics from recognizing you on return visits to the Sites by disabling cookies on your browser. Along with cookies, Google Analytics also uses electronic images known as web beacons (sometimes called single pixel gifs) to compile aggregated statistics to analyze how our Sites are used. You can find additional information on how to install a browser add-on to prevent your data from being used by Google Analytics at tools.google.com/dlpage/gaoptout.

 

Pinterest. We use Pinterest cookies and online tools to deliver ads to you and to find other people who might be interested in our products and show them online ads relating to our products on Pinterest. Your information will be shared with Pinterest for online behavioral advertising, and you can opt out of online behavioral advertising through Pinterest’s personalization settings or as described below. To learn more, please visit your Pinterest privacy notices at https://help.pinterest.com/en/article/personalization-and-data and at https://help.pinterest.com/en/article/personalized-ads-on-pinterest.

 

Amazon. We may, from time to time, allow you to purchase our goods and products using Amazon Pay. In the event you use Amazon Pay, Amazon is solely responsible for processing your payments and you hereby agree to Amazon’s privacy terms and other contractual obligations, which may be amended from time to time, and are accessible at https://pay.amazon.com. We install an Amazon cookie to facilitate these payment activities and to assist with our advertising and marketing programs. For more information about Amazon Pay and its use cookies, see here: https://pay.amazon.eu/help/200998730.

 

Adobe. We use Adobe Toolkit to assist with managing our online forms and fonts, and which provides additional analytical information. We may, in certain situations, use Adobe Flash Player to deliver special content, such as video clips or animation. To improve your user experience, Flash cookies are employed to provide functions such as remembering your settings and preferences. Flash cookies are stored on your device, but they are managed through an interface different from the one You can access your Flash management tools from Adobe’s website directly. To manage your opt-out preferences with Adobe, please see here: Adobe: http://www.adobe.com/privacy/opt-out.html. For information on Flash cookies, see http://www.macromedia.com/support/documentation/en/flashplayer/help/settings_manager.

 

Awin. Awin operates an affiliate marketing network, and enables advertisers and publishers to deal with each other, whereby publishers promote advertisers and their products by displaying advertisements on the publisher website. Consumers which click on an advertisement are referred from the publisher website to the advertiser website, where they may make a transaction. In order to attribute sales and marketing effort by a publisher to a particular transaction, to enable advertisers to reward publishers on a per transaction basis, Awin uses tracking technologies (predominantly in the form of cookies). To learn more about Awin cookies and how to opt-out, see: https://www.awin.com/fr/cgv/optout.

3. HOW DO WE USE AND SHARE INFORMATION?

The information and data we gather from our Cookies and Other Tracking Technologies will be used, retained, and shared in accordance with this Cookie Policy and New Chapter’s Privacy Policy.

 

4. REJECTING COOKIES AND YOUR OPTIONS

You can stop cookies from being downloaded on your device by selecting the appropriate settings on your browser. Most browsers will tell you how to stop accepting new cookies, how to be notified when you receive a new cookie, and how to disable existing cookies. You can find out how to do this for your particular browser by clicking “help” on your browser's menu or by visiting www.allaboutcookies.org. Please note, however, that without cookies you may not be able to access or take full advantage of the Sites. Most browsers allow users to use a “private mode” by which cookies are deleted after your website visit. Please read the help section of your browser to learn more about how to activate the “private mode.” You could still visit our Sites if your browser is in “private mode”; however, the user experience may not be optimal, and some features may not work.

 

  • Click here to learn more about the “Private Browsing” setting and managing cookie settings in Firefox.
  • Click here to learn more about “Incognito” and managing cookie settings in Chrome.
  • Click here to learn more about “InPrivate” and managing cookie settings in Internet Explorer.
  • Click here to learn more about “Private Browsing” and managing cookie settings in Safari.

If you want to remove previously stored cookies, you can manually delete the cookies at any time. However, this will not prevent the Sites from placing further cookies on your device unless and until you adjust your browser setting as described above.

 

More Information. You can find more information about cookies, behavioral advertising, and online privacy at www.allaboutcookies.org. For some of our service providers that participate in the Digital Advertising Alliance (DAA), you can exercise your choice to opt out of interest-based advertising at http://optout.aboutads.info. You may also opt out of receiving interest-based ads from many third-party websites and applications through the Network Advertising Initiative’s (NAI) Opt-Out Tool, which is available at http://www.networkadvertising.org/choices. Certain types of mobile devices have an identifier that provides organizations with the ability to serve targeted advertising directly to a specific mobile device, and you may (depending on the device) be able to limit advertising, reset the advertising identifier, and turn off your device’s tracking features within your device’s settings. For more information see http://youradchoices.com/appchoices.

5. CALIFORNIA PRIVACY

Data Privacy Rights. Pursuant to the California Consumer Privacy Act of 2018, as amended (“CCPA”), California residents have additional data privacy rights, including the following:

 

  • Right to Know : The right to know what personal information that New Chapter collects about you, and our intended use of, and purposes for collecting, your personal information. The personal information that we collect from you, the purposes for which it is used, the source of such personal information, and the parties to whom we share your personal information, among other issues, are set forth above and in New Chapter’s Privacy Policy.
  • Access : The right to access general categories and/or the specific pieces of personal information we have collected, used, disclosed, or sold about you over the past twelve (12) months, including the sources from which the personal information was collected; the business or commercial purpose for which your personal information was collected, used, disclosed, or sold; and the third parties with whom we have shared your personal information.
  • Deletion/Erasure : The right to request that we delete/erase your personal information under certain circumstances.
  • Data Portability : The right to request that New Chapter transfers, to the extent technically feasible, personal information in certain forms and formats.
  • Nondiscrimination : The right not to be subject to discrimination for asserting your rights under the CCPA.

Please see New Chapter’s Privacy Policy for more information on how to exercise your CCPA rights.

6. COOKIE POLICY UPDATES

We reserve the right to amend this Cookie Policy at any time. We will notify you if this Cookie Policy is amended by updating the “Last Updated” section listed above. It is your responsibility to periodically review the Cookie Policy to determine whether any amendments have been made hereto. Your use of the Sites, and continued use of the Sites after any amendments are made to this Cookie Policy, signifies your consent to this Cookie Policy and any amendments hereto. We may, in our sole discretion, provide you communications, including via email or text messages, about changes to our Cookie Policy; however, such communications do not abrogate or otherwise limit your responsibility to periodically review this Cookie Policy to determine whether any amendments have been made hereto.

7. CONTACT US

If you have questions regarding this Cookie Policy or our handling of your personal information, would like to request more information from us, or would like to exercise a data privacy right, please contact us at the following: (email) info@newchapter.com, (mail) New Chapter, Inc., ATTN: Privacy, 90 Technology Drive, Brattleboro, Vermont 05301 USA, or use our interactive webform.