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Prenatal & Postnatal

A daily regimen for the new chapter of your life.

From preconception to birth to nursing, New Chapter® products are there for you every step of the way, with gentle-on-your-stomach multivitamins formulated for energy and mood support, with nutrients for your baby's development.*


How can a New Chapter regimen help during your pregnancy and new motherhood?

Our Perfect Prenatal™ Multivitamin offers nutrients including Folate, Vitamin D3, and Iron that support a healthy pregnancy and development of your baby.* It’s recommended to start taking a prenatal vitamin* like Perfect Prenatal™ Multivitamin as soon as you begin planning your pregnancy. For added Iron, talk to your health-care professional about including Iron Food Complex in your daily regimen, both before and after your baby is born.

After your baby is born, your body needs nutrients like Iron, Folate, Vitamin B6, and Vitamin D3, especially for nursing. With our Perfect Postnatal™ Multivitamin, new and nursing moms get all of these vitamins and minerals. Nursing mothers should also seek the fatty acid DHA, which can be added to your diet with our Wholemega™ for Moms fish oil supplement.


What is in a prenatal vitamin?

Prenatal vitamins typically contain Folic Acid, Iron, Iodine, Calcium, and other important vitamins and minerals. These help to nurture your body while providing a healthy environment for your baby to grow and develop. Calcium is helpful for both mom and baby due to its role in bone growth. Iron also supports both mom and baby as it helps carry oxygen through the blood.

When do I take prenatal vitamins?

It's recommended to begin taking prenatal vitamins before conception. The first month of pregnancy, before many women even know they're pregnant, is crucial to the baby's development. The baby's neural tube (which becomes the brain and spinal cord) develops during this first month, so you'll want to start your daily regimen of Folic Acid and the full spectrum of valuable prenatal vitamins before pregnancy.

Why are postnatal vitamins important?

Some doctors recommend women continue taking their prenatal vitamin after the baby is born, but postnatal vitamins have added nutrients to support mothers who are either breastfeeding or not. Postnatal vitamins include Vitamin D, Vitamin B6, and Vitamin B12 that are essential to keep both mom and baby healthy. These vitamins contribute to energy and proper immune system function.

What vitamins should I take while breastfeeding?

Vitamin D, Vitamin B6, Vitamin B12, and Iron are essential vitamins for both mom and baby while breastfeeding. Look for a prenatal or postnatal multivitamin that delivers these vitamins to help with red blood cell production, energy, and more. New Chapter Perfect Postnatal™ supplements also include targeted herbal blends that is part of our unique formulation and Wisdom of Nature approach.

Featured Prenatal & Postnatal Products

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